About Dr Marc

Inspiring Worldwide Wellness

About Dr Marc

Pionerring Worldwide Wellness

About Dr Marc

Marc Cohen
MBBS (Hons), PhD (TCM), PhD (Elec Eng), BMed Sci (Hons)

Hello and welcome!

I’m Marc Cohen (aka Dr Marc). I’m a medical doctor, university professor, author, poet, entrepreneur, wellness trailblazer and perpetual student, trying to coax the world towards worldwide wellness.

All my life I’ve anticipated global collapse and transformation. In the early 1970s, when I was still in primary school, I read “Limits to Growth” and saw exponential increases in population and pollution that predicted the world as we know it would end around 2020. I then realised within my lifetime, humanity would either destroy itself or break-through to a new level of civilisation. As I couldn’t tell which outcome was more likely, I figured instead of being fearful and fighting the coming apocalypse, I’d fearlessly focus on creating the world I want, which is a world of wellness. I therefore decided at an early age to spend my life studying and researching holistic health and wellness in the hope that it would lead to the most fun and fulfilling life and help me tip the scales in the right direction when crisis came.

Well, the crisis is here, and I’ve now spent 30 years as an integrative medical doctor with over half of my career spent as a tenured professor in the transdisciplinary field of wellness. This has allowed me to practice, teach and research holistic and integrative medicine and be at the forefront of knowledge on yoga, meditation, breathing practices, detoxification, nutrition, organic food, herbal medicine, saunas, hot springs, health retreats, acupuncture, health hazards in the home, the health impact of electromagnetic fields, electromagnetic therapies, medical diagnostics and elite athletic performance. I have now published more than 100 peer-reviewed papers on these topics along with multiple text books and articles and I’ve spent considerable time running conferences, festivals and retreats, and working with the spa and wellness industry, which has enabled me to travel the world and visit wonderful wellness destinations and make friends with the world’s top wellness experts.

The most important lesson I’ve learnt after four decades of studying ancient wisdom and advanced science, is that wellness is about ‘we’, and ‘I’ cannot be well unless all are well. I’ve also learnt that wellness can be just as contagious as illness and that it’s possible to infect the world with good health through simple practical solutions that require little cost, training or equipment and enrich both giver and receiver when shared.

I’m now devoted to promoting solutions that focus on fun, make sense of life and tame our toxic load so we can master our mind and body. I want to create a culture of wellness where security comes from the health and prosperity of everyone and the living ecosystems around us and this is the ethos that runs through everything I do. My current ventures include:

  • The Extreme Wellness Academy, which offers online courses, workshops and retreats, with a focus on ‘Extreme Wellness Activities’ that include breathing practices and flow state activities along with ‘Extreme Bathing’ (ice baths and saunas), and ‘Adventure Bathing’, which offers hot tubs, steam rooms, heated hammocks and wellness cuisine in remote wilderness locations. Pre-COVID, retreats were held in Bali and Maruia Hot Springs in New Zealand’s Southern Alps of which I am a co-owner.
  • The Extreme Wellness Institute, which conducts university-based research and provides consultancy services to industry on wellness products and services.
  • Beautiful Waterwhich sells point-of-use sacred water vessels that produce water that is filtered, structured, balanced and blessed, and can be given away for free and thereby transcend the need for plastic water bottles.
  • Extremely Alive Wellness Tonicsthat produces living probiotic kombucha vinegars imbued with organic medicinal leaves, roots, flowers, fruits and fantastic fungi, These vinegars can be taken as a ‘shot’, mixed with mineral water, juices or cocktails to make a refreshing spritzer, or used as a salad dressing or starter culture. They contain living culture with no sugar or alcohol and can be stored and transported without refrigeration.
  • Pronoia Presswhich published consciousness-raisingillustrated books for children and adults. These books include: “The Beautiful Mare and the Boy Who Gave Thanks”, “Love & Everything” and “Bing and Bang Begin”, which is an enchanted creation story in the style of Dr Suess that tells how Love created Everything and takes you on a magical journey through eastern cosmology, thermodynamics, evolution, mindfulness and quantum theory.
  • Habitat Healthwhich produces online home health-hazard assessments to identify how and why your home might be making you sick and does ‘enviro-medical engineering’ to provide solutions and recommendations to ‘bring healthy home’.
  • Maruia Hot Springs, an award winning, off-the-grid, eco- wellness retreat in the heart of the Southern Alps in New Zealand.
  • ProTestival, which is an online resource that aims to raise the human spirit and transcend the fear propagated by mainstream news sources and politicians by streaming uplifting dance music and hosting information on legal, health and alternative news.
  • Bathe the World Foundation, which addresses the world’s water crisis and works for a world where bathing in clean flowing is a possible for all people.

Professor Marc Cohen is one of Australia’s pioneers of integrative and holistic medicine and has made significant impacts on education, research, clinical practice and policy. He is a registered medical practitioner with degrees in western medicine, physiology and psychological medicine along with PhDs in Chinese medicine and biomedical engineering. In 2002 he became Australia’s first Professor of Complementary Medicine and Head of the Department of Complementary Medicine at RMIT University, which was by far the largest such department in the country with around 100 staff and 1000 students. He currently leads wellness research within the School of Health and Biomedical Sciences at RMIT University and serves as Program Leader for postgraduate wellness programs along with teaching undergraduate courses on Medical Diagnosis and Medical Examination.

He is a Board Member of the Global Wellness Summit, Past-President (from 2000-2007) of the Australasian Integrative Medicine Association (AIMA), a member of the RACGP-AIMA Joint Working party and sits on the Editorial Board of five international journals. Prof Cohen has previously held positions as Senior Research Fellow in the Centre for Medical and Health Sciences Education at Monash University, Expert Advisor to the TGA Complementary Medicine Evaluation Committee, Member of the NHMRC Grant Review panel on Primary Healthcare, Member of the Scientific Advisory Committee for the National Institute of Complementary Medicine and multiple ministerial appointments on various Registration and Accreditation Panels. He previously held the position as Director of the Centre for Complementary Medicine at the Monash Institute for Health Services Research.

As a medical practitioner and researcher Prof Cohen has pioneered the introduction of complementary, holistic and integrative medicine into mainstream settings. He has been involved in two landmark surveys of Australian General Practitioners and their attitudes towards, and use of, complementary medicines, which were instrumental in the development of the AMA policy on complementary medicine and the establishment of the RACGP-AIMA Joint Working Party on Integrative Medicine. He has also been involved in establishing acupuncture as a form of standard care in emergency department settings and developing hospital policy on practitioner accreditation as well as co-authoring many high level reports including a report for the World Health Organisation on quality assurance in CM education, a report for the National Asthma Council on CM in Asthma, and a report for the Victorian Department of Human Services on the risks and regulatory requirements of naturopathy and western herbal medicine, which was used to inform policy development for the regulation of natural medicine practitioners.

Prof Cohen has published more than 90 peer–reviewed articles, authored more than 20 book chapters and edited 8 books on holistic health as well as co-authoring the landmark text; “Herbs and Natural Supplements an Evidenced Based Guide”, with the first two editions being short-listed for an Australian Publishing Award in the scholarly reference section. He is also co-editor with Oxford University’s Prof Gerry Bodeker of the landmark text ‘Understanding the Global Spa Industry’ which is the first academic book documenting the global spa and wellness industry. He writes a regular monthly column for Prevention Magazine and is regularly requested to examine PhD thesis from many local and international universities and peer-review articles for numerous international scientific journals.

Prof Cohen has extensive experience in running clinical trials and other multidisciplinary projects. He has been involved in running more than 10 industry-funded randomized controlled trials as well as being CIA on two NHMRC funded trials on the use of yoga for geriatric insomnia and the use of acupuncture for analgesia in Emergency Departments. Prof Cohen is currently involved in research into various aspects of holistic health including the use of organic foods in reducing pesticide exposure, the use of yoga and meditation for insomnia and stress, and the use of various therapies and lifestyle interventions for detoxification from environmental chemicals.

Prof Cohen is one of the most active people in Australia when it comes to organising conferences on holistic and integrative medicine. He has organised more than 10 International Holistic Health Conferences and in 2003 he chaired the Organising Committee for the First World Congress on Chinese Medicine. He also organised the Complementary Medicine Symposium at the XIIIth World Congress on Clinical Pharmacology and Therapeutics as well as organising the RMIT School of Health Sciences Research Conferences from 2005-2007. He sat on the Scientific Committees for the Third International Conference on Complementary Medicine Research and National Prescribing Service Scientific Conference and currently sits on the Board of the Global Wellness Summit. In this last role he has been involved in commissioning and conducting landmark econometric research into the global wellness economy and been instrumental in the development and implementation of the free online evidence based portal wellnessevidence.com

As well as organising conferences, Prof Cohen is a sought after presenter and has been an invited speaker at more than 100 conferences including more than 40 international and 40 national conferences in Australia, Germany, the United Kingdom, India, Indonesia, Turkey, Switzerland, China, Japan, Taiwan, Thailand, Singapore, The Philippines, New Zealand, The United States and Hong Kong. Prof Cohen’s impact on the field is recognised by the media and he has received four consecutive RMIT Media Star Awards as well as the inaugural award for leadership and collaboration from the National Institute of Complementary Medicine.

In addition to academic activities, Prof Cohen is actively engaged with industry and performs expert consultancy services to a range of industry sectors including hotels, resorts, hospitality, food, beverage, healthcare, nutraceuticals, publishing and media. Companies he has worked with include; Mandarin Oriental Hotel Group, Jumeirah, Six Senses, Masterfoods, George Weston Foods, Blackmores, Flordis, Berri, EpicHealth, Telstra, Sylvan, Sigma, Interclinical Laboratories, Oz Health, Astrazeneca, Health Ed, Symbion, Pharmacare, Brand New Solutions, Organic India, Healthworld, Seasol, Readers Digest, Prevention Magazine.

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